This will be an interesting conference. I’m interested not just in the marketing of products, but of the transmedia expansions of entertainment properties (as I’ve discussed here). Virtual Worlds Conference 2007 is the leading event for Fortune 500 businesses seeking to understand and maximize marketing and business strategies within virtual worlds. Leading companies from Toyota to … Read moreConference on Marketing in Virtual Worlds
BarCamp is an international phenomenon: a movement of unconferences where everyone who attends presents something! The first BarCamp is being held in Australia in March and I’m one of the organisers for the event in Sydney. Wohoo! Here is the initial call for participation. The first BarCamp is being held in Australia this year! BarCamps, … Read more1st BarCamp Australia!
Sandra Hanchard, analyst for Hitwise Asia Pacific, responded to my post about cross-media bundling by offering some stats on what areas of entertainment are most searched for on the Net. The idea being that those with the greatest amount of interest on the Net shows that people are actively looking for other information and other media … Read moreHitwise on Cross-Media Bundling
I’ve attended many industry conferences that claim to be addressing the theme of ‘cross-media’ and ‘transmedia’. I’ve also assessed the schedules of those I haven’t attended from afar. I have not seen one that really understands what it is, and so they do not select the right speakers or ask the right questions. Well, I’m … Read moreBest Transmedia Conference Ever!
The web is buzzing (well, parts of it) with gossip about a project that is in beta-test mode. The Venice Project is…um…I can’t really say because they’re not. This is what they do say: We’re working on a project that combines the best things about television with the social power of the internet – a … Read moreSssh: The Venice Project
sagasnet have put a call out for projects to participate: sagasnet organizes each year a Developing Interactive Narrative Content seminar in which lectures and intense workshops cover essential subjects to be considered during the development/pre-production phase for interactive entertainment projects. During this Developing Interactive Narrative Content Seminar pre-selected interactive narrative projects in development (no limitation … Read moreDeveloping Interactive Narrative Content seminar CFP
Andy Kessler, a hedge fund manager, has written this interesting but sceptical account of the state of media: Media 2.Uh-Oh.
On Feb 15-17 in Baton Rouge, Louisiana, USA, the first Conference on Tangible and Embedded Interaction will be helld. Tangible and Embedded Interaction ’07 will be held February 15-17 (just before the famous Mardi Gras festival) in Baton Rouge, Louisiana. TEI’07 is the first international conference dedicated to research in tangible and embedded interaction. Work … Read moreConference on Tangible and Embedded Interaction
If you haven’t already seen it, there is an interview with Elan Lee at Gamasutra. Bonnie Ruberg interviews Elan Lee, VP of 42 Entertainment. He talks about The Beast (ARG for the film A.I.), I Love Bees (ARG for Halo 2), EDOC Laundry (ARG t-shirt) and Cathy’s Book (an ARG book…a book that I was so jealous of … Read moreARG creator interview
Interesting article by Scott Nixon on ‘The Pros and Cons of Licensing’ digital games, available at Gamasutra. Check out: www.gamasutra.com/features/20061205/nixon_01.shtml