Max's book on Cross-Media!

Max Giovagnoli has completed a book on cross-media: Fare cross media. From Big Brother to Star Wars. Theory and Techniques of the Integrated and Distributed Use of Simultaneous Media. Check out this description: Performing cross-media entails carrying out information, entertainment and communication campaigns in an ?integrated? manner, thereby simultaneously utilising a range of media forms … Read moreMax's book on Cross-Media!

Oz Gaming Updates

The Australian Game Developers Conference is happening on 1-3 December at Federation Square in Melbourne. Keynoters include: Ian Livingstone, Creative Director of Eidos; Dr. Ray Muzyka, Joint CEO and Co-Executive Producer at BioWare Corp; Rob Pardo, Vice President of Game Design, Blizzard Entertainment; Aaron Lieberman, Bungie Studios. There is also a conference and a School … Read moreOz Gaming Updates

Okay, so what is WiMAX?

I’ve been reading about WiMAX alot and receiving email notifications about the technology for a while. I’ve never really known what it is, just concepts around it: ‘connectivity’, ‘mobile’, ‘wireless’ and so on. C.J. Mathias sets a narrower understanding: The idea of carrying one?s broadband connection around, perhaps over very large geographic areas, is more … Read moreOkay, so what is WiMAX?

Cross-Media Focus in Big Business

News from itvt is that at least 3 companies that are shifting their business emphasis to address cross-media (edited quotes): Discovery Communications has consolidated its digital media operations via the formation of a global New Media group.  “To expand our reach as the leading global real-world media and entertainment company, it is crucial that we … Read moreCross-Media Focus in Big Business

Interactive Narrative Guide

A collection of 22 articles, brought out by sagas writing interactive fiction and sagasnet, looks like an excellent resource for researchers, practitioners, lecturers and commissioners of interactive content. Developing Interactive Narrative Content covers a range of arts types & concerns. [T]he reader explores the expanding field of interactive media itself by covering iTV, interactive film, … Read moreInteractive Narrative Guide

No Speaka Engrish

I’ve just come from a rush of work as an industry mentor in cross-media storytelling (and I’ll post about it more soon). I found the experience immensely valuable for the development of my ideas, but have also been caught in the middle of an assumption vacuum. I research cross-media storytelling from a number of perspectives: … Read moreNo Speaka Engrish

Spielberg Has Crossed the Floor

Interesting news for those following the Narratology (Story) versus Ludology (Game) debate: Steven Spielberg will be collaborating with the game makers at EA’s Los Angeles studio (EALA) to create three new original franchise properties. Beginning this year, with offices located on site at EALA, Spielberg will work directly with EA’s development teams to offer his … Read moreSpielberg Has Crossed the Floor

Simultaneous, Concurrent & Meshing Usage

Why is cross-media storytelling more than an artistic choice? People are crossing media already, using many types of media everyday and using more than one at a time. There has been plenty of industry research (particularly from the advertising industry) about media usage, but the following are significant. The latest one was released on the … Read moreSimultaneous, Concurrent & Meshing Usage

Leaders Direct Our Future

Top producers in film, TV, mobile entertainment, advertising and so on have contributed to a report on Hollywood over the next 75 years. The Future of Entertainment has the following amazing contents: Chris Albrecht The HBO exec on driving home its brand message while innovating programming. Jim Banister The veteran onine executive says the future … Read moreLeaders Direct Our Future